Social Media Specialist - Dance Music Specialist (Agency)

Where it’s based: Hybrid – 2 days a week in our Old Street office (Weds & Thurs)

Salary: £35,000-£40,000 

Reporting to: Strategic Account Director

Minimum Prior Relevant Role Experience: 2-3 years working in social media (agency, label or artist management preferred)

Who are we? 

Hype Lab is a full-service social media agency specialising in music & culture.

Since 2016, we’ve helped artists, labels, brands and festivals build online communities through great storytelling and culture-first creative.

We believe great social isn’t about selling - it’s about creating a real connection between fan and “brand”. 

The role 

We’re looking for a passionate, detail-driven Social Media Specialist to help deliver best-in-class social content for some of the biggest names in UK and international music; with a speciality in dance, indie & alt-pop.

You’ll sit in a team, working day-to-day on a roster of clients, being supported by a senior social media specialist and strategic account director to com build and publish social content that really engages, fits your client’s brands and builds long-term growth.

If you want to flex your creativity and social media management skills, and ready to move from ‘posting’ to ‘owning’ multiple projects inside a fast-paced but collaborative team, this role is for you.

Your responsibilities 

• Build weekly content calendars for your assigned clients - curating (and sometimes creating) content, writing copy & scheduling

• Write creative, engaging & on-brand captions that connect with your clients and their audiences

• Flag cultural and platform trends and pitch new ideas

• Take full strategic ownership some of your accounts including ideation, timeline planning, creative briefing and analysis with the help of the senior people within the team to coach & mentor your development in this area

• Manage posting, tagging and community engagement across channels

• Track performance & surface insights for weekly or monthly reports

• Take ownership of accuracy & channel best practices - from formatting to tags to tone of voice

• Support the Senior Social Specialists & Strategic Account Directors on client comms and feedback rounds

Who are you? 

You'll flourish here if you:

• You’re immersed in music culture - from artists & scenes to fan communities

• You spend way too much time on social media, scrolling, saving & sharing your favourite content that inspires new ideas for you and the projects you work on

• You’re organised and proactive - you deliver on time and on brief

• You can juggle multiple accounts without dropping quality

• You love curation & copywriting - and understand how to adapt this for each client

• You’re collaborative, curious and keen to learn from strategists, creatives and senior social specialists

• You’ve got a keen eye for detail and visual content consistency

• You thrive in a fast, creative environment and love making cool sh*t happen

• You want to really grow into a social media expert in music, with the goal to become a fantastic creative & strategist as well

• You’re keeping up with how AI can be utilised to help improve your own workflows, systems & productivity whilst remaining human-driven with your creative

So, what's in it for you? 

We nurture every single one of our employees, meaning this is a place for you to learn, develop and really mould your career.

Not only do we offer competitive industry salaries, but we also chuck in a load of extra benefits for our team too:

• Hybrid setup: mostly remote, two in-office culture days weekly.

• Opportunity to work across an unmatched roster of artists, events and music brands.

• On top of 24 days annual leave:

  • The office is closed over the Christmas period for 1-2 weeks

  • Everyone gets their birthday off

  • We offer bi-monthly recharge days

  • We offer flexible working hours and most of our team

• Regular team socials including summer & winter parties, monthly staff socials

• Access to getting free tickets via our clients to festivals and other events.

If you like the sound of us and think you could be our newest senior social specialist, please reach out to nick@hype-lab.co.uk with your CV and tell us why you think you'd be a great addition to the team.