Job Summary:
Title: Head of Social & Digital
Location: London, UK (In-office 5 days a week)
Working Hours: Full time
Contract Type: Permanent
The Role:
Roc Nation Sports International is looking for someone with a strong knowledge of the international sports landscape - with a particular interest in professional football and rugby. The ideal candidate will be a daily point of contact for our clients and internal stakeholders. They will need an ‘entrepreneurial-like’ desire to help drive forward the business’s key goals and objectives.
This role will directly into the Chief Marketing Officer of RNSI and lead on overarching client strategy, internal digital strategy and execution of organic and commercial obligations.
Key Responsibilities:
Adopt talent tone to manage social platforms (Instagram, TikTok, Snapchat, etc.) with particular emphasis on growth through effective fan engagement, personality and strategic narrative
Real-time coverage of clients events and matches, working around the sporting calendar to post in real-time to RNSI and client-owned social media channels
Delivering Results for RNSI’s Consulting Partners: Working closely with sports clubs and organisations to achieve their objectives through the development of social media and digital led strategies
Take the lead on achieving all strategic objectives for talents' channels
Work with the in-house content team to develop ideas that engage and support positive growth of talent social media profile, in line with brand strategy
Demonstrate social media successes via talent channel management to support further agency recruitment, in the way of case studies
Manage monthly reporting for client reference, outlining analytics and successes, working closely with the Digital team on suggestions for areas of growth
Manage posting of brand assets when it relates to talent commercial commitments, demonstrating professional service
Manage external talent Community Managers on asset posting when it relates to commercial partnerships secured by RNSI
Develop and manage a strategic calendar that outlines talents' key moments of activity for social media amplification, working closely with the creative team on producing relevant assets
Research and monitor activity of competitors and engage in industry conversation to identify best practices
Identify and develop relationships with key partners to unlock opportunities and additional support for RNSI and our clients.
Lead on social media strategic approach to agency philanthropic projects, guaranteeing RN creative teams have all required assets
The ideal candidate will have:
Minimum of 5+ years experience in a sports digital or social media role
Strong knowledge of professional football and rugby
In-depth understanding of social media platforms, content creation, industry trends and new technologies
Knowledge and experience with Adobe Creative Suite
Great problem-solving skills and a ‘can do’ approach
Demonstrable success in growing social media channels
Strong copywriting skills
Excellent communication skills, in-person and digitally
Strong experience in working with high-profile talent
Exceptional stakeholder management skills
Note – Roc Nation benefits and policies differ from Live Nation.
Live Nation Entertainment will never request payment or equipment purchases as part of the hiring process. Recruiters will only contact candidates from official Live Nation or affiliated brand email domains.
Since its founding in 2008, Roc Nation has grown into the world’s preeminent entertainment company. We work in every aspect of modern entertainment—with recording artists and producers, songwriters and athletes. Our client list includes some of the world’s most recognizable names: Megan Thee Stallion, J Balvin, DJ Khaled, Christina Aguilera, Alicia Keys and more. We are a full service organization, supporting our diverse roster of talent via artist management, music publishing, touring, production, strategic brand development and beyond. We’ve forged strong partnerships with the world’s leading experts in artist management, technology, fashion, and philanthropy, and are redefining the business of entertainment.