2 jobs found in Hamburg

Reporting to the German Country Manager and the Global Director of Social Media, the Manager of Social Media, Germany is responsible for leading the engagement and community growth initiatives for TuneCore’s social media channels in Germany. S/he is responsible for monitoring, managing, analyzing and developing TuneCore’s German social media presence – ensuring content, messaging, imagery and activities are in line with the company’s branding, marketing and promotional strategies. The Manager of Social Media will create the social media content calendar for the German market and develop localized social campaigns and concepts to drive market growth through awareness, acquisition, loyalty and advocacy. S/he must have exceptional writing and interpersonal skills, a professional and positive attitude, and a genuine passion for helping independent artists grow their careers. The tasks and responsibilities of this position include, but are not limited to: Strategy: Partner with the German Country Manager to develop and execute a German social media content calendar that is consistent with the company’s brand voice and supports local German online and offline marketing initiatives. Balance between short-term lead focused programs and long-term brand awareness/equity/advocacy. Partner with the Social Media Director, content marketing and acquisition teams to build and optimize local campaign initiatives. Social Media: Launch and manage German social channels including Facebook, Twitter, Instagram and YouTube. Build and test campaign to grow target customer segments such as focus genres like Hip Hop, with special regard to the Deutschrap scene. Coordinate with marketing teams and external agencies/freelancers to collaborate on the build and execution of local content and social strategies to drive customer acquisition, retention and advocacy. Function as a social media “community” manager by appropriately responding to questions, comments and concerns across social media channels in a timely, authentic and professional manner. Partner with the Customer Care team on customer escalations. Put together creative briefs for content builds that support local campaigns and initiatives including video, photo editing and illustrations. Put together social budget proposals and manage spend for content creation and boosted posts. Work with the acquisition team to build and test paid media campaigns. Analysis: Create, measure and test data-driven local social media and marketing initiatives that deliver against business objectives. Partner with Director of Social Medi and Manager of Acquisition to generate monthly reports and analyze performance metrics to increase engagement and productivity of social media initiatives. Implement social content requirements and best practices and monitor campaign performance for early signs of positive or negative trends and adjust strategies accordingly. Monitor trends in social media channels, tools, and metrics and appropriately apply that knowledge to increase the effectiveness of localized social media efforts. Experience: 2+ year experience Social Media management. International and/or global marketing experience a plus. Strong understanding of the independent artists music community landscape Strong understanding of the social media landscape across Instagram, Facebook, YouTube, TikTok, Reddit and Twitter. Creative thinker with excellent written and verbal skills. Proficiency in using marketing software and tools. Experience with design tools including Photoshop, Final Cut, InDesign a plus. Strong understanding of content narrative and storytelling across social. A strong knowledge of the digital music industry and German Hip Hop genre. Experience planning, building and analyzing digital marketing campaigns. Highly motivated with the ability to function independently and solve problems creatively and quickly. Proactive, energetic attitude and desire to work in a results-oriented and deadline-driven environment. Excellent interpersonal and communication skills. Team player and comfortable working cross-functionally across varying levels. Demonstrate thoroughness, follow-up, attention to detail and ability to meet deadlines BS/BA degree >>> Click on Apply Now to be taken to the application page. 

Unternehmensbeschreibung Believe ist mit mehr als 1000 Mitarbeitern in den wichtigsten Märkten in 45 Ländern einer der führenden Digitalvertriebe und Serviceprovider für Künstler und Labels weltweit.  Durch den Einsatz kompetenter Vertriebs- und Marketingservices wird Künstlern und Labels ermöglicht, ihre Musik optimal weltweit bei maximaler Transparenz und Fairness auszuwerten und zu vermarkten. Zu der Believe Deutschland Gruppe gehören unter anderem Groove Attack, Rough Trade Distribution, Soulfood Music und Nuclear Blast. In Deutschland hat die Believe Digital Gruppe aktuell ca. 200 Mitarbeiter. Für unseren Standort in Hamburg suchen wir Verstärkung. Stellenbeschreibung gemeinsam mit dem Project Manager und dem Digital Marketing Manager definierst Du die digitale Content Marketing Strategie Du lieferst kreative "cutting-edge" Ideen mit Blick auf die Zielgruppe des Künstlers  Du beobachtest und teilst die kreativsten Ideen und Kampagnen aus den relevanten Branchen Du kreierst, schreibst und editierst Content mit einem Fokus auf short content (GIFs, short vertical videos, memes, Canvas etc. ) Du bist in engem Austausch mit Deinem erweiterten kreativen Netzwerk und gehst bei Bedarf auf externe Agenturen und Freelancer zu  Gemeinsam mit dem Marketing Team trackst Du Deine KPIs und passt bei Bedarf die Strategie an Qualifikationen 3-5 Beruferfahrung in vergleichbaren Tätigkeiten idealerweise Kenntnisse in Photoshop, Final Cut, InDesign tiefgehendes Verständnis und ein gutes Gespühr für digitale Plattformen und die neuen digital Trends  exzellente schriftliche und mündliche Ausdrucksfähigkeit in der Lage mehrer Projekte gleichzeitig zu koordinieren  Teamplayer mit offener, positiver Einstellung  Leidenschaft für Musik und Lust in einem kreativen, dynamischen Arbeitsumfeld zu arbeiten  verhandlungssicher in Deutsch und Englisch Zusätzliche Informationen Es erwartet Dich ein junges und dynamisches Team, ein fairer Umgang auf Augenhöhe, sowie ein kreatives Arbeitsumfeld mit kurzen Entscheidungswegen und viel Platz für eigene Ideen. Du arbeitest in modernen Büros im Herzen Hamburgs direkt an der Elbe. Neben kostenlosen Getränken und frischem Obst kannst Du Dich in lockerer Atmosphäre beim gemeinsamen Frühstück, Cook-Up oder beim gemütlichen Ausklingen mit Musik mit den Kollegen austauschen. >>> Click on Apply Now to be taken to the application page.