Berklee College of Music

Berklee is the preeminent institute of contemporary music and the performing arts, offering undergraduate and graduate degree programs at its campuses in Boston, Massachusetts and Valencia, Spain, and through its award-winning distance learning program, Berklee Online. Dedicated to nurturing the creative and career potential of the world’s most inspired artists, Berklee’s commitment to arts education is reflected in the work of its students, faculty, and alumni—hundreds of whom have been recognized with Grammy, Tony, Oscar, and Emmy awards.

 

Berklee College of Music Boston, MA, USA
Jun 10, 2021
Full time
Reporting to the Senior Director of Digital Marketing and Creative, the Digital Marketing Campaign Manager is a marketing professional responsible for executing the social media plans that help generate, nurture, and yield applicants for the programs offered at Berklee College of Music, Berklee Summer Programs, BerkleeNYC, and Berklee Valencia.    While the Social Media Manager’s primary responsibility will be overseeing paid social media efforts, they will also be expected to have a working knowledge of the overall digital marketing landscape, including utilizing content marketing as a means of lead generation and using social media best practices and industry trends to tastefully insert Berklee into relevant conversations to increase brand awareness and conversions. The Digital Marketing Campaign Manager must also be comfortable compiling and interpreting marketing data, while providing digestible reports that include core insights and actionable...