Job Description
Music is Universal
It’s the passionate and dedicated team at Universal Music who help make us the world’s leading music company. From A&R to finance, legal to digital, sales to marketing, Universal Music is the place to grow and develop your career within a truly commercial and innovative business that leads in everything it does.
Everyone is welcome to apply for our roles, and we are determined to ensure that no applicant or employee receives less favourable treatment because of gender, race, disability, sexual orientation, religion, belief, age, marital status, background, pregnancy, or caring responsibilities. We also recognise the importance of diversity of thought within our teams and are fully committed to embracing the talents of people with autism, dyslexia, ADHD, and other forms of neurocognitive variation.
We will always seek to make appropriate adjustments to recruitment, workplaces, and work processes to be fully inclusive to people with different needs and working styles. If you need us to make any reasonable adjustments for you from application onwards, including alternatives to the online form or to disclose a neurocognitive condition, please email UniversalMusicCareers@umusic.com.
As Executive Vice President, Digital Strategy AMEA, you will play a pivotal role in shaping and implementing UMG’s digital and commercial strategy across the Africa, Middle East, and Asia (AMEA) region. Based in London and reporting directly to the CEO, AMEA, you will collaborate with a diverse range of global and regional stakeholders. Leveraging your extensive expertise in the digital music industry, you will drive sustainable growth, mentor leadership teams, and strengthen UMG’s digital and commercial dominance in the region.
This is an opportunity to make a significant impact by contributing to the success of some of the world’s most talented artists while helping shape the future of digital music in AMEA.
Key Responsibilities
Digital Business Strategy
Partner with the AMEA CEO and global executives to design, implement, and oversee the region’s digital and commercial strategy.
Communicate the AMEA strategy effectively with internal stakeholders across all levels and geographies.
Continuously evaluate and refine UMG’s strategic direction based on industry trends, market analysis, and partnerships with digital service providers (DSPs).
Act as a trusted advisor on digital market developments, providing clear, actionable insights to UMG leadership.
Collaborate with global E-commerce and CRM teams to identify and maximise opportunities across the AMEA region.
Business Development
Identify and pursue innovative digital business opportunities to enhance UMG’s presence in AMEA.
Lead strategic evaluations of new initiatives, working closely with the CEO, CFO, and the executive team.
Monitor global digital music market trends, translating insights into strategies that drive growth and innovation in the region.
Strategic Account Management
Build and maintain strong relationships with digital music platforms, ensuring a consistent and mutually beneficial approach across the region.
Develop and execute marketing and promotional strategies to amplify visibility for both regional and international artists.
Advocate for AMEA’s unique priorities with UMG’s global leadership, ensuring alignment and support for regional initiatives.
Collaboration and Leadership
Strengthen collaboration between digital functions, global priorities, and commercial teams to align strategies and enhance outcomes.
Mentor and support regional leaders, fostering their professional growth and enabling them to excel in their roles.
Serve as a decisive leader, addressing challenges with creative and effective solutions.
About You
We are looking for an experienced and visionary leader with the following qualifications and qualities:
Extensive digital and commercial expertise with a deep understanding of the music and media landscape, particularly in emerging markets.
Proven international experience in executive roles, ideally within AMEA territories.
Exceptional relationship management skills, with the ability to build trust and collaboration with internal teams and external partners alike.
Strong analytical acumen, with the ability to conduct and present high-quality strategic analysis to drive decision-making.
Demonstrated leadership abilities, including mentoring and developing teams to achieve their full potential.
Flexibility and resilience, with a willingness to travel extensively as needed to support the role.
Just So You Know…
The company presents this job description as a guide to the major areas and duties for which the jobholder is accountable. However, the business operates in an environment that demands change and the jobholder's specific responsibilities and activities will vary and develop. Therefore, the job description should be seen as indicative and not as a permanent, definitive, and exhaustive statement.
Job Category:
Business Strategy & Operations
We are UMG, the Universal Music Group.
We are the world’s leading music company.
In everything we do, we are committed to artistry, innovation and entrepreneurship.
We own and operate a broad array of businesses engaged in recorded music, music publishing, merchandising, and audiovisual content in more than 60 countries.
We identify and develop recording artists and songwriters, and we produce, distribute and promote the most critically acclaimed and commercially successful music to delight and entertain fans around the world.
Our vast catalog of recordings and songs stretches back over a century and comprises the largest, most diverse and culturally rich collection of music ever assembled.
As digital technology refashions the world, our unmatched commitment to lead in developing new services, platforms and business models for the delivery of music and related content empowers innovators and allows new commercial and artistic opportunities to flourish.
Knowing that music, a powerful force for good in the world, is unique in its ability to inspire people and bring them together, we work with our artists and employees to serve our communities.
We are the home for music’s greatest artists, innovators and entrepreneurs.
Together, we are UMG, the Universal Music Group.