Manager, Artist Relations & Marketing, US Latin

  • Sony Music Entertainment US
  • Miami, FL
  • Sep 12, 2024
Marketing

Job Description

About Sony Music Entertainment

At Sony Music Entertainment, we fuel the creative journey. We’ve played a pioneering role in music history, from the first-ever music label to the invention of the flat disc record. We’ve nurtured some of music’s most iconic artists and produced some of the most influential recordings of all time.

Today, we work in more than 70 countries, supporting a diverse roster of international superstars, developing and independent artists, and visionary creators. From our position at the intersection of music, entertainment, and technology, we bring imagination and expertise to the newest products and platforms, embrace new business models, employ breakthrough tools, and provide powerful insights that help our artists push creative boundaries and reach new audiences. In everything we do, we’re committed to artistic integrity, transparency, and entrepreneurship.

Sony Music Entertainment is a member of the Sony family of global companies.

As the Manager of Artist Relations & Marketing, you will manage the relationship between the label and the artist, as well as develop marketing strategies for the artist’s music. You'll ensure our services meet their needs and that our artists are satisfied while expanding their reach and brand globally and in the US Market.

What you'll do:

  • Manage multiple projects at once
  • Lead and contribute to the creation, development, and execution of 360-degree marketing strategies/plans in collaboration with all other departments involved - from planning to final product.
    • Identify innovative exposure and revenue-generating opportunities, managing projects and campaigns with the Artist services team
    • Manage digital partner opportunities and campaigns to achieve optimal support.
    • Handle press and creator opportunities for assigned artists in close collaboration with the Publicity and Digital department.
    • Implement online strategies developed in conjunction with the Digital Marketing team – including but not limited to influencer marketing, paid media campaigns, eCRM, content creation, etc.
    • Ensure marketing plans and strategies are executed globally by working with the International Marketing department.

Who you are:

  • Multidimensional professional with 3-5 years of experience in project management, marketing (including digital marketing) and/or artist relations within the entertainment industry.
  • Hold a bachelor’s degree in marketing or a related field.
  • An excellent communicator with strong negotiation and relationship-building skills.
  • Organized, passionate, and strategically positive, capable of supervising projects and timelines from inception to completion.
  • Knowledgeable about the Latin music industry in the USA – familiarity with US General Market a plus!
  • Knowledgeable with the workings of Digital Marketing – including understanding paid media plans, influencer campaigns, social media scheduling and communications.
  • Fluent in written and spoken Spanish and English.

What we give you:

  • You join an inclusive, collaborative and global community where you have the opportunity to channel your passion every day  
  • A modern office environment designed to foster productivity, creativity, and teamwork empowering you to bring your best 
  • An attractive and comprehensive benefits package including medical, dental, vision, life & disability coverage, and 401K + employer matching 
  • Voluntary benefits like company-paid identity theft protection and resources for pets, mental health and meditation resources, industry-leading fertility coverage, fully paid leave for childbirth or bonding, fully paid leave for caregivers, programs for loved ones with developmental disabilities and neurodiversity, subsidized back-up child and elder care, and reimbursement for adoption, surrogacy, tuition, and student loans 
  • Investment in your professional growth and development enabling you to thrive in our vibrant community.  
  • The space to accelerate progress, positively disrupt, and create what happens next  
  • Time off for a winter recess

Sony Music is committed to providing equal employment opportunity for all persons regardless of age, disability, national origin, race, color, religion, sex, sexual orientation, gender, gender identity or expression, pregnancy, veteran or military status, marital and civil partnership/union status, alienage or citizenship status, creed, genetic information or any other status protected by applicable federal, state, or local law.