Marketing Assistant

  • Broadwick Live
  • Canada Water, London, UK
  • Nov 17, 2022
Full time Marketing

Job Description

Role: Marketing Assistant
Reports into: Senior Marketing Manager
Salary: Dependent on experience
Location: Canada Waters, London
Contract Type: Full Time, Permanent (42.5 hours per week)

 

Who we are:

At the heart of Broadwick is a founding belief in the power of ‘live’ with the objective always being to inspire, connect and create massive impact through music, culture and space. 

With four core divisions; Entertainment, Venues, Development and Partnerships, Broadwick Group, designs, builds and operates some of the world’s most exciting venue and entertainment brands.

 

Broadwick Entertainment:

With headquarters in London, Broadwick Entertainment is focussed on creating entertainment experiences that transport guests from their everyday lives, through unparalleled line-ups and forward-thinking production and creativity. 

Our history and heritage is deeply rooted in music, building a portfolio of 20+ global festivals before selling the portfolio in 2019 to focus on our growing portfolio of venues and new entertainment brands that includes Printworks London, Depot Mayfield, Beams, Field Day London, Dockyards, Exhibition London and Magazine London. 

 

Our team:

The Broadwick Live Entertainment Marketing team leads best-in-class marketing campaigns to audiences across our portfolio of music venues, namely Printworks London, The Drumsheds and Field Day Festival.

We work collaboratively with the inhouse creative & programming teams and our partners to build and deliver multi-channel campaigns to drive ticket sales and brand awareness through innovation and creativity.

We’re a passionate and dedicated team with strong values and vision for the future of events and culture spaces.

What we’re looking for:

We’re looking for a Marketing Assistant to support the Broadwick Marketing team in project planning and successful delivery of marketing campaigns, working closely with the rest of the Marketing team, Venue managers, PR Manager, Creative Manager and the wider group to help put together a best in class programme of strategic and tactical activity which answers all marketing objectives. This role will support Field Day’s Marketing Manager to plan and successfully deliver the festival’s marketing campaigns.

Field Day is London's largest electronic music festival and is held in East London's Victoria Park and has seen some amazing performances over its history with the likes of Chemical Brothers, Bicep, Krattwerk, Peggy Gou performing in recent years. 

You’ll help to drive and increase ticket sales, brand awareness and positive association, and help to coordinate marketing activities with various internal and external departments such as design, business development, sales, design, PR, operations, talent and senior management. 

You’ll need to be passionate about music, music events and festivals!
 

What you’ll be responsible for:

  • Helping to deliver all phases of our marketing communications plan.

  • Producing regular sales and marketing reports to monitor progress.

  • Writing blogs and copy for marketing material.

  • Overseeing our email databases, creating and deploying emails.

  • Working to budgets provided.

  • Responding to customer queries.

  • Evaluate marketing campaigns’ success and feedback results to marketing managers.

  • Undertaking continuous analysis of competitive environment and consumer trends.

  • Meeting marketing objectives and best practices.

  • Helping to identify content marketing opportunities.

  • Working with PR, Videographers and Photographers on site at the venues and events.

  • Artwork briefing for digital and physical content.

  • Campaign coordination including helping the marketing manager & marketing executive to deliver marketing plans for all launches during the campaign.

  • Coordinating the sharing of assets with external parties, including talent representatives.

  • Advertising including assisting with bookings and budgets.

  • Assist with booking print and outdoor advertising.

  • Assist with paid social media and other digital advertising such as programmatic, visual display etc, alongside the agency.

  • Social Media and Community Management including curating social media plans and content across all platforms.

  • Curating socially savvy and shareable content across photos, video and more.

  • Publishing and scheduling content across platforms.

  • Producing reports and stats on social media activity.

  • Managing customer communications and inboxes.

  • Content Management including writing copy for external output, promotion and the website

  • Curating socially savvy and shareable content across photo, video and more. 

  • Printing advertising content and liaising with any agencies or workloads involving creating content.

  • Monitoring web performance.

  • Working with team to produce content for the website.

  • Updating and making website amends and maintaining performance.

  • Writing copy for external output, promotion and the website.

  • Curating socially savvy and shareable content across photo, video and more. 

  • Printing advertising content and liaising with any agencies or workloads involving creating content.

  • Monitoring web performance.

  • Working with team to produce content for the website.

  • Updating and making website amends and maintaining performance.

You’ll need to be:

  • Extremely confident using Microsoft Office.

  • A creative mindset. 

  • A love of music and live events.

  • Likeable, dedicated, unconventional, with a thirst for getting stuck in.

  • Organised, structured and calm.

  • Excellent written English and be numerate.

  • A drive to learn new skills.

  • Intellectually curious with an analytical and process-oriented mind-set.

  • Excellent communication and presentation skills.

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