Streaming & Promotions Manager USA

  • Armada Music
  • New York, NY, USA
  • Sep 12, 2022
Full time Promotions Radio Streaming

Job Description


Our new Streaming and Promotions Manager, USA will be part of Armada Music’s New York team. They will play a vital role in managing and developing label relations with DSP and Radio contacts in the USA, servicing priorities and expanding the company’s promotions network. They will work closely with our Digital Team at Amsterdam Headquarters and there will be some overlap with our London-based UK Office. Within the USA they will work closely with the USA General Manager, USA Marketing Manager, USA A&R managers and USA Radio Promoters. 

What will you be doing?

-> Streaming and Curation

  • You will lead our DSP relations with USA based editorial and label teams at priority partners like Spotify, Apple Music, Amazon Music and YouTube;
  • You will update editorial and label teams with developments on ongoing priority campaigns with the aim of securing further editorial support – you will be required to pick out key, relevant highlights from your own knowledge of priority releases and the Product and Marketing update - and present them appropriately;
  • You will send priority releases to editors in their preferred format ahead of release so that they are across them for launch;
  • You will document, analyse and report regular updates about global campaigns to the wider Armada team, label partners and management partners;
  • You will liaise with the Marketing team on re-pitching releases showing positive signs of growth, working to devise strategies for growth through specialist editorial support.
  • You will look for on-platform opportunities to exploit our catalogue through DSP partners;
  • You will own and develop our relations with 3rd party playlists and their curators in order to build our network and ultimately increase streaming numbers;
  • You will build out our database and relations with major YouTube channels where there are notable opportunities for placement of our music;
  • You will own our USA editorial relationship with major social media platforms like TikTok and Instagram for the promotion of our frontline (current) and catalogue music, seeking to grow our reach and conversion on all platforms;
  • You will look for and execute new and effective promotions opportunities for our frontline and catalogue releases.

->Radio Promotions

  • You will coordinate the national and regional USA radio plugging of Armada releases, working closely with Armada’s radio promoters.
  • You will develop and maintain our regional radio promotions database, and ensure that we are servicing all relevant shows, networks and broadcast opportunities;
  • You will build and maintain relationships with key shows, DJs and producers by visiting events and (radio-) shows.
  • You will pull radio monitor reports and summarise into an easily readable format and circulate to A&R and Product/Marketing teams.
  • You will pitch our artists and releases for key opportunities like guest mixes, involvement in key broadcast events and interviews;

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