WHAT THIS ROLE WILL DO
Respond to RFP Requests from National and Local Sales.
Participate in initial kick-off call and strategize with Seller and Marketing.
Create cohesive and comprehensive media plan(s), looping in any necessary departments.
Provide Seller with any additional materials such as audience descriptions or specs.
Review all Insertion Orders before sending to Senior Management.
Collect all digital assets from agency/client.
Confirm launch and send screenshots within 48 hours of launch.
Monitor campaign throughout flight and work with necessary teams to implement any optimizations needed to deliver in full.
Communicate any necessary optimizations to client.
Manage any plan revisions, IO revisions, and creative swaps.
Work with proper teams to set up reporting cadence.
Send Delivery Reports to client as frequently as determined.
Send Post Campaign recap to Seller and Finance within 72 hours of campaign ending.
Develop wrap deck with insights and future recommendations.
Attend client meetings with Sellers.
Work on ad hoc projects with directions from Manager
WHAT THIS PERSON WILL BRING
Bachelor’s degree required
2+ years of digital experience in media planning or client service role
Two years of project media related projects
Experienced in digital media tools (Atlas, Doubleclick, DFP, comScore, etc.)
Solution-oriented and strong analytical skills
Programmatic understanding/experience a plus
Applicants for employment in the U.S. must possess work authorization which does not require sponsorship by the employer for a visa.
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