Marketing Director (UK/Europe)

  • Secretly Group
  • London, UK
  • Apr 01, 2021
Full time Marketing

Job Description

Secretly Group is seeking a Marketing Director (UK/Europe) to lead artist marketing campaigns. We are looking for someone who is passionate about our roster, with a love of artist development and a forward-looking approach to the ways artists are presented in modern culture. Currently, Secretly Group is remote work from home but once it is deemed safe to return to the office this position is based in our Shoreditch, London office and reports to our Head of Global Marketing. The ideal candidate is passionate about working on campaigns from the earliest days of an artist’s career to working with successful artists with an existing global fanbase. This person has a deep understanding of the current market, is passionate about emerging trends in artist marketing, and excited for the future of music. The ideal candidate can build relationships and trust with others, has strong communication skills, and can speak articulately about both music and marketing. We are looking for someone who can be a leader at Secretly Group, who loves collaboration and flourishes while working closely with artists, managers, partners, and co-workers alike. This role includes direct management of several staff and the ideal candidate will be both an excellent manager and mentor.

 Job Description

  • Conceive and implement industry-leading marketing campaigns, including engineering cultural moments, and marketing strategies for Secretly Group artists in the UK and Europe
  • Communicate and synchronize campaigns with global marketing teams ensuring a global approach to campaigns
  • Develop, manage and analyse marketing budgets
  • Provide creative leadership for all elements of artist marketing, including retail marketing, advertising, social media, live and virtual events, and more 
  • Analysing and quantifying success and efficiency of campaigns and the tools used
  • Work closely with record stores and physical distribution partners on retail marketing and other partnerships 
  • Managing the local marketing team, including an International Marketing Manager and Marketing Coordinator 
  • Work closely with the global marketing team and third parties across digital advertising strategy, DSP marketing, D2C, social strategy, influencer/viral strategy, and outdoor marketing 
  • Oversee D2C strategy for UK and Europe 

 Skills & Qualifications

  • 5+ years’ experience in music marketing
  • Track record of leading, developing, and executing successful marketing campaigns 
  • Able to meet multiple competing deadlines and thrive in a fast paced working environment
  • Deep engagement in current music marketing trends, including digital innovations and digital marketing and promotion opportunities
  • Hands-on experience with marketing, including digital advertising, data strategy, social strategy, new technologies, and influencer marketing
  • A history of closely working with artists and managers
  • Experience working with artists at all stages of development 
  • Strong organisational and management skills
  • Ability to network with clients and industry contacts
  • Entrepreneurial spirit, with a progressive and creative attitude

 Benefits: Paid time off, Pension, Cycle to Work Scheme, Employee Assistance Program (EAP), Volunteer Hours Matching Policy 

 Contact: Click on Apply Now to be taken to the application page.

 All applicants will receive consideration for employment without regard to disability, protected veteran status, age, race, creed, color, religion, sex, marital status, affectional or sexual orientation, gender identity or expression, ancestry, nationality, or national origin.