MCPR/Matt Caldwell PR (MCSB Music LTD)

MCPR is a future-facing and unique Artist Progression & PR Management agency that has pioneered a model that has showcased repeatable success for a long string of Artists, DJs, Record Labels and music industry brands with over a decade of success stories, unrivalled contacts and experience to draw upon.

What separates MCPR from the traditional PR Management framework is that we do not only provide class-A PR campaigns on releases and projects, filling in the gaps between key events and ultimately build towards a higher longer-term goal of creating careers that thrive, meaning that a collaboration with MCPR is not just an expense, but an investment with viable and realistic milestones that takes a ‘360’ approach around the full artist projects to help craft a path towards industry success. 

From developing bedroom Producers into internationally acclaimed names with deals on the biggest record labels in the industry, to signing DJs operating on a local level and nurturing their trajectory up to and beyond signing deals with leading industry Booking Agents that have resulted in bookings at the world’s biggest festivals and launching careers as globally touring DJs. Our repeated success and reputation starts with high-level ‘A&R’ to scope out tomorrow’s household names and aligning with the project early, then evolving the project through our tried and tested methods up to realisation of each project’s KPIs. Our global team has MCPR spanning continents and language barriers enables us to get through to the right people in a diverse range of geographic territories. With a presence at our HQs where MCPR staff spread out across the UK (London, Leicester, Dorset & Belfast), as well as internationally in Germany, Italy and Malta, and at our newly launched MCPR South American hub in Colombia, where we are growing into the South American industry – we’re an international team with a worldwide reach.

MCPR has/had worked with or on a diverse range of talent across the Electronic music world for representation or on campaigns on releases for including:

Francis Mercier - OFFAIAH - Shermanology - Chromeo - Max Vangeli - VAVO - Ron Caroll - Chemical Surf - Tomcraft - Thomas Newson - Felguk - Eli Brown - Layton Giordani - Vion Konger -  and hundreds more. We have and had worked with or on releases on labels such as Spinnin' Records - Defected - Armada - Drumcode - Toolroom - Mau5trap - Universal Music - Nervous Records - Virgin Records - Revealed - Be Yourself Music - Skink - Black Hole Recordings - FSOE and again hundreds more including a roster of the next generation of global successes who we work alongside to elevate them to the top of the industry.

MCPR is a member of AFEM "A global voice for the electronic music industry, representing our community, culture and commerce." alongside the leading businesses in the Electronic music industry."

From the inside, we nurture a family culture amongst the team, provide progressive on-the-job training and allow our team to exert their creative entrepreneurial energy and are actively invested in projects under the business' umbrella to develop our team into leaders, and follow their ideations.